OPI Readies ProSpa, a Care Line for Hands and Feet

OPI, which built an empire on nail care, is now betting big on care. The Coty Inc.-owned professional nail brand this month is introducing ProSpa, a line of hand and foot care formulated with dermatologic ingredients. OPI tapped dermatologist Dr. Zena Gabriel to consult on the line, which was inspired by antiaging facial skin care. Industry sources estimate the line will do about $15 million in salon sales in its first year. On May 15, the 14-stockkeeping-unit assortment will bow in 1,080 CosmoProf doors, including items such as the Moisture Whip Massage Cream, Intensive Callus Soothing Balm, Protective Hand Serum and Moisture Bonding Ceramide Spray. The products are designed for use as add-on treatments during manicure and pedicure services. Prices range from $31.95 for a manicure starter kit and pedicure starter kit, to $65.95 for a combination manicure/pedicure starter kit and $299.95 for a salon starter kit. Products will be sold individually as well, and a hand and nail cuticle cream and a cuticle oil will be available at Ulta Beauty. OPI is known at retail for its expansive range of colored lacquers, but as consumers look to break from the damaging effects of gel polish, treatment products have emerged as a potential

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