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Tuesday, 18 April 2017

Adeam Creates Machine Washable Capsule for Net-a-porter


WASH AND WEAR: Japanese brand Adeam, the luxury brand known for infusing art and wearability, will release a completely machine washable collection exclusively on Net-a-porter today. The five-piece capsule consists of one top, romper, short and two dresses. The capsule retails from $465 to $795. “Merging creativity and functionality have always been a focus for my designs, ” said Hanako Maeda, founder and designer of Adeam. “The Adeam x Net-a-porter capsule was created to be ultrawearable but with details you wouldn’t expect washable items to have: voluminous sleeves and asymmetrical ruffles. “This collection was designed for the hectic lives of modern women, because at the end of a busy day, all you need to do is put the pieces in the washing machine,” she added.

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