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Tuesday, 21 March 2017

Pat McGrath Launches Outer Space-Inspired Eye Kits


Makeup artist Pat McGrath is betting on bold eye shadows with her latest launch from Pat McGrath Labs. The product lineup — called Dark Star 006 — was inspired by “the infinite blackness of outer space,” McGrath said — “a star before it goes supernova, the iridescence of a raven’s wing, a kohl-rimmed punk with smoke curling from their cigarette, but also a refined rebellion.” Dark Star 006 comes in three colors — blue (UltraViolet Blue), brown (UltraSuede Brown) and black (Dark Matter). Each lineup comes with multiple products: UltraViolet Blue, Brown or Dark Matter pigment, Astral White pigment, Mercury pigment, Cyber Clear Eye Gloss, Black SmudgeLiner Eye Kohl and a Blender Brush. The UltraViolet Blue and UltraSuede Brown collections also come with Dark Matter pigment, and will sell for $130. The Dark Matter collection will cost $95. McGrath has been teasing the launch on her Instagram account for weeks.   McGrath is best known for her makeup artistry, and has been a staple of the editorial and fashion week scenes for decades. Her products, sold through patmcgrathlabs.com and frequently through Sephora, have a history of selling out. For fall, McGrath debuted Metalmorphosis 005, an extension of her first product — Gold 001. She’s also launched highlighters (Skin Fetich 003)

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