Mindful Creative Communities are Key for the Future of the Fashion Industry

“In Ancient Greek, the words fashion and leisure were synonyms, and leisure was considered the time dedicated to studying and learning,” said Paris-based consulting and executive search specialist Floriane de Saint Pierre, who, on Thursday, was among the speakers at the “Fashion Displacement” panel discussion hosted by Florentine fashion school Polimoda. Analyzing the fast-paced fashion industry and trying to imagine the evolution of the business, de Saint Pierre underscored the importance of redefining fashion as a “catalyst of society.” In this perspective creativity becomes the real tool able to connect the industry with society. “When it’s the h.r. choosing the creative people, the brand is killed. I think companies should give back the power to the creatives. It’s really about connecting creative minds together,” she observed. “I think that we have to think about meaningful products — today a creative leader doesn’t just sell beautiful products, but grows a creative team and a creative image. The creative assets engaging people are key. Talent managers should be within the creative team and creative directors should choose the people working in the design team.” Raffaello Napoleone  Simone Lezzi Pitti Immagine chief executive officer Raffaello Napoleone also stressed the importance of developing a creative community within the companies

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