Elisabetta Franchi Opens Flagships in Paris and Madrid

Elisabetta Franchi’s European expansion has reached France and Spain. The label opened its first Parisian flagship in central Rue de Castiglione, a few steps away from Place Vendôme. Covering 1,399 square feet, the unit’s interior concept embraces the French charm with deco-inspired furniture, including marble coffee tables, bergère armchairs and bronze mirrors. Velvet curtains dominating the fitting rooms and the ceiling’s wide skylight further enhance the store’s atmosphere. Elisabetta Franchi’s store in Paris.  Courtesy Photo Concurrently to the Parisian opening, the company inaugurated its first unit in Madrid. Based in a 19th-century building located in Calle de Claudio Coello, in the city’s Salamanca district, the store covers 1,937 square feet on two levels. The interiors feature dark, “verde alpi (green Alps)” toned marble walls, contrasting with wide bronze mirrors. Gold curtains, round tables and velvet sofas complete the design of the store. Elisabetta Franchi’s store in Madrid.  Courtesy Photo Elisabetta Franchi currently counts 72 direct units globally, 23 of which are in Italy, in addition to being distributed in 1,106 multibrand stores worldwide. In a month, the brand will also reopen its flagship in Bologna, where the company is based, in the new, central location of Galleria Cavour. Founded in 1998, Elisabetta Franchi’s international popularity has increased in the last few

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