Adidas Is Suing Puma for Trademark Infringement

On the pitch, soccer stars compete in Adidas and Puma cleats. Off the pitch, the two brands are competing in court. Adidas America, Inc. filed a suit against Puma North America, Inc. on Friday for trademark infringement, among other claims including unfair competition and deceptive trade practices, in the United States District Court for the District of Oregon — Portland Division. The suit is over a soccer cleat Adidas stated bears “a confusingly similar imitation of Adidas’ three-stripe mark.” In the filing, Adidas stated it has used the parallel three stripes on its shoes for more than 60 years, and has been selling shoes with the mark in both the U.S. and worldwide as early as 1952. The cleat pictured in the filing is the Puma EvoPower Vigor Camo, which retails in men’s sizing for $274.99. In the filing, Adidas stated “the infringing cleat imitates Adidas’ three-stripe mark in a manner that is likely to cause consumer confusion and deceive the public regarding the source, sponsorship, and/or affiliation of that footwear.” The suit also explains that sales of the Puma cleat identified in the suit is “unlawful and is causing irreparable harm to Adidas’ brand.” Adidas is seeking monetary damages, Puma’s profits from the allegedly infringing cleat and a court order

Follow Footwear News on Twitter or become a fan on Facebook.

Read More...

from Footwear NewsFootwear News http://ift.tt/2l9S9zj
via IFTTT